A modern and aesthetic website is essential for any business to present your company & services to a wide internet audience.

For many people your website is the first interaction they will have with your business, it will create a lasting impression so we need to make sure it’s a good one. We have achieved this with many of our clients by combining a number of things: usability , aesthetics and optimisation.

Website Usability

Ensuring that a website is usable is not hard but there is a difference between a site which is usable and one that is efficient. We make sure that our sites are effective in the way people use them. Ease of use is very important and can make a world of difference to the success of your website. Far too many sites are bloated, complicated or confusing. Instead a site needs to be simple and direct the user to exactly where they need to be.

Website Aesthetics

Now more than ever aesthetics can be considered as one of, if not, the most important aspect of any website. Customers will view your website on a variety of devices and it is key that your site looks amazing on all of them. An unresponsive website can be one of the most annoying things to attempt to use, whereas a well designed, mobile friendly, site is a joy to use. Aesthetics will contribute more than anything else to the customers first impression of your business. Therefore we take much time and care making sure that our sites will make an impression. A distinctive mark of any of our sites is there design. Our sites are media rich with high quality, appealing images and much care it taken in the layout of every page. We aim to create great looking sites without compromising on functionality.

Website Optimisation

This means going through and ticking all the boxes that Google is looking for. Optimising your site makes sure that your easy to use, beautiful website is given the position it deserves on search result pages. Thankfully much of this can be done behind the scenes without interfering with the design of your site.

When these three points are well balanced the result is a functional, appealing and accessible website for your company. Generating business and constantly creating a positive impression, a website is a 24/7 advertisement viewable by everyone. Not only a necessity but a wise investment which can reap rewards for years to come.